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AI in Omni Channel Marketing for Pharmacuticals

AI in Omni Channel Marketing for Pharmacuticals

We are slowly going deep into the AI culture and not integrating it with businesses seems like a loss, regardless of the various discussions happening in social media, from a business perspective AI is a good investment when you are using it ethically and efficiently.

Four Benefits of Social Media Listening in Pharma and Biotech

Four Benefits of Social Media Listening in Pharma and Biotech

Glean.info tracks its early version of social listening back to 1997 because a product manager wanted to improve the information based on message board posts.

The advantage of leveraging multiple Social Listening Tool

The advantage of leveraging multiple Social Listening Tool

It is often said that listening is an important skill, in pharma marketing, social listening is also an important aspect to improve marketing strategies.

Strategies to Enhance Social Media Share of Voice of your brand

Strategies to Enhance Social Media Share of Voice of your brand

Social Media Share of Voice measures how much the brand is talked about in Social media compared to its competitors in the market (in this case the pharmaceutical industry), aka, it measures the brand’s visibility.

AI insights keeping Pharma marketing in line.

AI insights keeping Pharma marketing in line.

Ethics is fundamental in the medical field, so it is unsurprising that certain rules and regulations also govern the pharma industry.

Leveraging Data, AI, and Digital Drug Launch Strategies

Leveraging Data, AI, and Digital Drug Launch Strategies

The Pandemic was a wide awakening to the global population, and the pharmaceutical industry was no exception to this widespread enlightenment, making the pharmaceutical industry realise that their traditional methods of marketing drugs aren’t exactly working.

Why Digital Marketing is Essential to Reach Out to Healthcare Professionals

Why Digital Marketing is Essential to Reach Out to Healthcare Professionals

Digital marketing in healthcare industry uses digital channels, social media platforms, and websites.

Top Idea to Achieve Higher Sales of Pharma Products Using the Right Data

Top Idea to Achieve Higher Sales of Pharma Products Using the Right Data

As the pharmaceutical industry is growing, product sales improvement is a tough task. In order to improve the product, sales data is the best solution. By insights of Data-Driven solutions in pharma companies, industries can improve the product sales.

AI in Pharma Marketing: Transforming the Industry - Multiplier AI

AI in Pharma Marketing: Transforming the Industry - Multiplier AI

In the fast-changing world of pharma, AI plays a vital role in fulfilling all the possible opportunities. AI in pharma marketing is a big deal as it is changing things easily.

The Importance of Scientific Share of Voice as a KPI in Medical Affairs

The Importance of Scientific Share of Voice as a KPI in Medical Affairs

In the pharmaceutical ecosystem, innovation and efficiency are very important for the successful marketing and selling of products.